Annuity Vault Sell Sheet Design


The Annuity Vault Sell Sheet design features a professional leather portfolio cover with identifiable targeted imagery, and asks the question, Will your clients outlive their money? The attractive cover speaks to the potential annuity sales broker providing a strong selling point. The flip side of the sell sheet answers the question — Annuities are the Only Income that Clients Never Outlive. The four subheads highlight the benefits of joining the Annuity Vault team and includes a testimonial and a call-to-action.
Annuity Vault Sell Sheet Design
Brand Development, Financial Services, Insurance

Custom Benefit Plans, Inc. Brochure


Custom Benefit Plans’ gate fold brochure attracts new independent insurance sales associates to the many benefits this insurance brokerage firm offers. A professional leather portfolio cover design opens to reveal a gate fold with testimonials and attractive icons. The testimonials and icons entice the reader to open the center of the brochure to learn more about the 3 insurance divisions —Health, Life, and Annuities. The strong brochure sell copy speaks directly to the targeted audience.
Custom Benefit Plans, Inc. Brochure
Brand Development, Brochures, Insurance

“We’re not leaving town” ad campaign


This timely ad campaign for AARP Health Care Options Insurance Plans was designed to play off the news that many HMOs were discontinuing coverage. The concept reassures the audience of the dependability of AARP Healthcare Options Insurance Plans. This new creative (FSI shown) implementing the image of active seniors, strong colors, and the swoosh was adapted for magazine and newspaper ads, brochure and display for doctors offices.
“We’re not leaving town” ad campaign
Direct Marketing, Insurance

Medicare Supplement FSI


This Free Standing Insert features large photos and quotes from the actual TV commercial. The quotes highlighted in bright green and the photos of active adults attract attention.
Medicare Supplement FSI
Direct Marketing, Insurance